PMS colors promotional gifts
Introduction
Pantone PMS publishes a color chart where each unique color is given its number. This is an important factor for, for example, logos and company colors and other things that always have to look the same. Each unique number stands for a unique color, but the background can also provide specific effects. A code is then added to the number for, for example, coated, uncoated or matte, and so on.
Suppose you have to print in two colors, for example red and green. You then choose from the range which colors you want, you record the numbers and from then on, you can always get the same color quality printed matter at any printer.
Never judge colors on your screen. Every screen will display the color differently due to different color settings. If you view a photo on 2 screens side by side, you will most likely see a color difference. When you decide a color from a PMS range, you are assured of which color you decide and will soon be reflected in your printed matter.
